Social Media Content What?
If you want your sales, marketing and distribution network to be active on social media and leverage the platform to generate leads and interest and reach your target audiences, you need a Social Media Content Library.
The Library or Hub is a web-based platform that serves as a repository for social media marketing materials that your staff and employees can access and use. It can contain branded social media materials – cover photos, profile badges, social media posts in various forms – static images, animated GIFs, cinematographs or videos. And post images can be anywhere from inspirational quotes, service offerings, product photos and information, company announcements, recruitment ads and more.
How to Use the Hub
It’s very easy to use the hub. A user simply follows these steps:
- Log on to the System
- Search for the post to use. Search can be based on topics or categories.
- A user can copy or save the image and post this on his social media account.
- The user can also copy the proposed caption, or he or she can develop alternative captions.
- Post!
Contact us to build your own
social media content hub.
The question is no longer about whether your organization should be on social media or not. For better or for worse, social has become a business imperative and the 4.20 billion active social media users in the world is valid proof. in the world is valid proof.
In this Forbes article, three main reasons justify social media investments and activity:
- Social media helps build brand awareness for your products and services
- Social media is the go-to platform for establishing customer relations and nurturing brand loyalty
- Social media helps sales and conversions, and especially where they integrate with e-commerce
